Three working sessions. Three weeks. One clear direction heading into your most important planning season.
Founders heading into fall are facing similar pressures — more decisions, fewer resources, and a planning cycle that's coming fast.
Uncertainty about what to prioritize next
Leadership team pulling in different directions
Market dynamics shifting faster than your strategy
Budgeting season approaching without a clear plan
Doing more with less and feeling the stretch
This is not a workshop where you sit and take notes. It's a working session where you actually do the strategic work — with your team, in real time.
A tight list of what matters most right now — and what doesn't.
Strategic clarity your whole team can understand and act on.
A working set of objectives and key results ready for budgeting season.
Leadership on the same page heading into Q4 and 2027 planning.
A focused strategic framework you can use well beyond the sprint.
Decisions made. Direction set. Team energized and ready to execute.
Three focused weeks. Each session builds directly on the last — no filler, no fluff.
Define your purpose, mission, and ideal customer. Get honest about where you are today and what the market is telling you.
Articulate your vision and core values. Surface what's most important right now and begin shaping your strategic priorities.
Finalize your OKRs, align your leadership team, and leave with a focused Business Flight Plan you can act on immediately.
The sprint is built around the ScalePassion Business Flight Plan — a set of strategic questions that, when answered well, create the clarity founders need to lead.
Rob Craven is the previous CEO of Garden of Life and MegaFood, and author of Scale Passion: A Blueprint for Building Purpose-Driven Businesses. He works with founders who are ready to scale without losing their soul, bringing the ScalePassion Business Flight Plan process — a practical, founder-tested strategic framework — into every engagement.
He's heard the same themes from founders across industries heading into this planning season: uncertainty, lack of focus, leadership stretch, shifting markets. The Strategic Focus Sprint was built to address all of them — directly, practically, and fast.
Spots are limited to OSC and Purpose Pledge members. Sessions run September 24, October 1 & 8. Questions? Email Rob directly.
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